Working closely with Google to help revamp marketing for Google Play Music, we designed and built an interactive music video for new Australian artist, Elizabeth Rose.
My role was to work alongside the creative team in idea generation as well as leading asset production and animation.
Watch the Youtube version here Play with the interactive version here
Samsung - Galaxy S8 Launch
Earlier this year Samsung released the Galaxy S8. As part of the lunch and buy campaigns, I animated a series of cinemagraphs in order to showcase the new devices features.
Pizza Hut - Website redesign
We reimagined the way consumers ordered food for Pizza Hut Australia. I worked with a Senior Visual Designer and UX lead to design and prepare assets for development.
Google X The Voice
During the final rounds of The Voice Australia, we worked with Google to design and produce social content in order to promote the Google App.
Over three weekends, I worked with a small team of creatives and social strategists to create live content on site from Fox Studios.
Samsung - Galaxy Note8 Launch
Earlier this year, Samsung launched the Galaxy Note8 with an intelligent S Pen. I worked with a Senior Designer on the Art Direction and concepting stage of this project, and lead the production of multiple animations for social media.
Nike - Mercurial
We helped Nike launch the new Mercurial football boot in Australia with a live event aimed at football obsessed teens. Prior to the event, I worked with the ACD to design and build the animations to be displayed on the night. During the event I edited over 70 photographs of the participants and uploaded them to allow the kids to share them instantly on social media.
In order to connect with and inspire young athletes in Australia during the 2016 Olympics, we helped Nike put on a multi-day event in Sydney's Waterloo. Prior to the event I created the animations that were projected on the start and finish lines. During the three weekend events I worked with a Senior Designer to produce over 150 shareable assets.
During the launch of the Galaxy S7 we helped Samsung encourage users to Make The Move to their product.
Working closely with a UX lead, I designed the feature page that would live on the Samsung AU website, and prepped the assets for development.
Toyota - Omnichannel
Understanding that guests are willing to pay for the convenience of purchasing a car online vs. a dealership, we helped Toyota design and develop a pilot experience to allow guests to configure a vehicle and learn more about finance options in order to ease the purchasing process.
I worked with a Senior Designer to set and implement the Art Direction, and animated the on-boarding screens to provide motion guidance for development.
Samsung - Master
During the post-purchase stage of the Galaxy S7, S8 and Note8 launches, we created social content to target new Samsung owners in order to teach them tips and tricks about their new phone.
I helped the Senior Designer develop the Art Direction and concepts, and later lead the design and production of the storyboards which were then animated.